LiveSurvey Blog

Surveys Give Credit Unions a Marketing Edge

March 17, 2020

Surveys are important tools for ensuring consistently great member service at credit unions. They provide the kind of member insight needed to make informed strategic decisions. They also highlight issues and areas that need improvement. But surveys do more than…

Credit Union Member Experience Tools: SurveyMonkey vs LiveSurvey vs Member Loyalty Group vs Raddon

March 10, 2020

David Deckelmann

Member Insight, Strategic Survey Ideas, Surveys

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Credit union member surveys measure member satisfaction across a broad range of metrics. Credit unions can use this member feedback to add, eliminate, promote, or refine products and services. Survey responses can also help credit unions pinpoint problem areas and…

8 Ways to Improve Credit Union Member Experience

March 3, 2020

David Deckelmann

Credit unions

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Credit unions have long touted their superior service to differentiate themselves among other financial institutions. But as banking practices grow increasingly digital, will they be able to keep up? Some sources say that banks have already closed that gap. But…

Why Your NPS Score Might Be Inflated…

February 25, 2020

David Deckelmann

Survey Metrics

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The Net Promoter Score is a great metric to measure customer satisfaction in any industry. However, just because it’s a standard metric, that doesn’t mean it gives standard, easily-compared scores. Many high NPS scores are simply inflated due to a…

The Most Frustrating Things About NPS Scores

February 18, 2020

David Deckelmann

Survey Metrics

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After enticing someone to take a survey, you want to make sure they finish it—and that they provide good data. Yet, the smallest things can derail even the best surveys. So, beyond preventing survey fatigue, your credit union has another…

Likert scale definition for credit union surveys from livesurvey

What Is the Likert Scale, and How Do I Use It?

February 13, 2020

David Deckelmann

Strategic Survey Ideas

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As you can imagine, there are many different kinds of questions to ask in surveys. And the variety doesn’t just extend to topics—it also refers to the way questions are framed, posed, and answered. The Likert scale is one such…

The Member Experience Stats Your Credit Union Should Measure

January 28, 2020

David Deckelmann

Survey Metrics

No Comments

When you think about member experience stats at your credit union, do you think of hard metrics or do you think about the intangibles? There’s a lot to be said for either of them. So, which stats should your credit…

Six Ways Credit Unions Can Use Member Feedback

January 21, 2020

David Deckelmann

Survey strategy

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How many ways are there to use member feedback? At the risk of being cheeky, that depends on the kind of feedback you get. Still, without getting into specifics, there are a few overarching themes about how to leverage survey…

Key Member Satisfaction and Loyalty Touchpoints for Credit Unions

January 14, 2020

David Deckelmann

Member Insight

No Comments

One of the key differentiators for credit unions is their superior service. Or at least, it should be a key differentiator. But are you sure you’re doing it right? And if you are, are you providing that same great member…

How to increase roi for credit union members with live survey

How Surveys Increase ROI for Different Member Segments

January 9, 2020

David Deckelmann

Member Insight

No Comments

Any marketer worth their salt knows that different people want different things. And what people want isn’t entirely dictated by their income, either. No, people have different tastes, personalities, and needs as well. So, how can you ensure that your…

Surveys Give Credit Unions a Marketing Edge

Credit Union Member Experience Tools: SurveyMonkey vs LiveSurvey vs Member Loyalty Group vs Raddon

8 Ways to Improve Credit Union Member Experience

Why Your NPS Score Might Be Inflated…

The Most Frustrating Things About NPS Scores

What Is the Likert Scale, and How Do I Use It?

The Member Experience Stats Your Credit Union Should Measure

Six Ways Credit Unions Can Use Member Feedback

Key Member Satisfaction and Loyalty Touchpoints for Credit Unions

How Surveys Increase ROI for Different Member Segments

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