LiveSurvey Blog

You Need Surveys for Credit Union Digital Service Channels

April 28, 2020

Due to the COVID-19 crisis, consumers are spending much less time outside their homes. Additionally, many credit unions have closed their branches. Others have altered the way their branches operate. This means that more people are using digital banking channels.…

How Do You Connect with Members During a Crisis?

April 14, 2020

David Deckelmann

Member experience

No Comments

In the last month and change, businesses all over North America started closing. It was slow at first, but soon entire industries were closing doors and shuttering windows. And those business owners, employees, and customers are often credit union members.…

LiveSurvey Introduces the VERY Live Survey

April 1, 2020

David Deckelmann

April Fools

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LiveSurvey is already the only credit union-specific survey that delivers realtime surveys and results after transactions. It’s also flexible, able to reach your members through several media. However, there’s always room for improvement. We at LiveSurvey hear the term “omnichannel”…

Five Employee Mistakes that Destroy Member Loyalty

March 24, 2020

David Deckelmann

Survey Metrics

No Comments

The benefit of exceeding expectations is relatively small. On the other hand, the cost of failing to meet expectations can be huge. A negative member interaction can have up to four times the impact of a positive one.

Surveys Give Credit Unions a Marketing Edge

March 17, 2020

David Deckelmann

Survey strategy

No Comments

Surveys are important tools for ensuring consistently great member service at credit unions. They provide the kind of member insight needed to make informed strategic decisions. They also highlight issues and areas that need improvement. But surveys do more than…

Why Your NPS Score Might Be Inflated…

February 25, 2020

David Deckelmann

Survey Metrics

No Comments

The Net Promoter Score is a great metric to measure customer satisfaction in any industry. However, just because it’s a standard metric, that doesn’t mean it gives standard, easily-compared scores. Many high NPS scores are simply inflated due to a…

The Most Frustrating Things About NPS Scores

February 18, 2020

David Deckelmann

Survey Metrics

No Comments

After enticing someone to take a survey, you want to make sure they finish it—and that they provide good data. Yet, the smallest things can derail even the best surveys. So, beyond preventing survey fatigue, your credit union has another…

Likert scale definition for credit union surveys from livesurvey

What Is the Likert Scale, and How Do I Use It?

February 13, 2020

David Deckelmann

Strategic Survey Ideas

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As you can imagine, there are many different kinds of questions to ask in surveys. And the variety doesn’t just extend to topics—it also refers to the way questions are framed, posed, and answered. The Likert scale is one such…

Six Ways Credit Unions Can Use Member Feedback

January 21, 2020

David Deckelmann

Survey strategy

No Comments

How many ways are there to use member feedback? At the risk of being cheeky, that depends on the kind of feedback you get. Still, without getting into specifics, there are a few overarching themes about how to leverage survey…

Key Member Satisfaction and Loyalty Touchpoints for Credit Unions

January 14, 2020

David Deckelmann

Member Insight

No Comments

One of the key differentiators for credit unions is their superior service. Or at least, it should be a key differentiator. But are you sure you’re doing it right? And if you are, are you providing that same great member…

LiveSurvey Blog

You Need Surveys for Credit Union Digital Service Channels

How Do You Connect with Members During a Crisis?

LiveSurvey Introduces the VERY Live Survey

Five Employee Mistakes that Destroy Member Loyalty

Surveys Give Credit Unions a Marketing Edge

Why Your NPS Score Might Be Inflated…

The Most Frustrating Things About NPS Scores

What Is the Likert Scale, and How Do I Use It?

Six Ways Credit Unions Can Use Member Feedback

Key Member Satisfaction and Loyalty Touchpoints for Credit Unions

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