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July 31, 2019 by Dylan Moore | Leave a Comment
Transactional NPS surveys can help you learn a lot about specific services. Here are five transactional surveys your credit union should use immediately.
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Survey Metrics
July 25, 2019 / July 24, 2019 by David Deckelmann | Leave a Comment
NPS surveys provide a standard customer satisfaction metric across multiple industries. So, why shouldn’t you rely solely on your NPS score?
July 18, 2019 by David Deckelmann | Leave a Comment
Are you trying to grow your credit union with a membership drive? Don’t forget the most powerful marketing resource of them all: your current members.
Strategic Survey Ideas
July 11, 2019 by David Deckelmann | Leave a Comment
A customer effort score (CES) survey could be great for your credit union. Here’s why you should make one—and why you shouldn’t stop there.
July 3, 2019 / July 24, 2019 by David Deckelmann | Leave a Comment
If your credit union intends to use customer effort score surveys, then you’ll want to know how to do the calculation. Read on to learn how.
June 26, 2019 by David Deckelmann | Leave a Comment
Benchmarking is a useful tool for tracking survey results. It allows credit unions to measure their performance against their own history, their competitors, and even other industries. Two of the more common standard survey types that credit unions use are Net Promoter Scores (NPS) and customer effort scores (CES). We’ve already covered NPS scores in […]
June 19, 2019 / November 11, 2024 by David Deckelmann | Leave a Comment
If your credit union is looking to take member experience to the next level, you might want to survey. But should you go with CES or NPS?
June 11, 2019 / June 11, 2019 by David Deckelmann | Leave a Comment
Surveys and questionnaires often include many different types of questions. Some of them are multiple choice, some require written answers, and some present scales. One such scale is the Likert scale. But what is the Likert scale, and what are the benefits of it? Especially in surveys, the Likert scale is a very common question […]
How-to Guide
May 30, 2019 / May 30, 2019 by David Deckelmann | Leave a Comment
40% of all account openers leave their financial institution within the year. Make sure that doesn’t happen by keeping them engaged. A new member survey could make all the difference.