Dylan Moore in Uncategorized

Five Survey Topics that Every Credit Union Should Use

Transactional NPS surveys can help you learn a lot about specific services. Here are five transactional surveys your credit union should use immediately.

Credit union NPS score form live survey

David Deckelmann in Survey Metrics

Five Reasons Why NPS Scores Are Unreliable

NPS surveys provide a standard customer satisfaction metric across multiple industries. So, why shouldn’t you rely solely on your NPS score?

David Deckelmann in Survey Metrics

Using Net Promoter Scores for Your Credit Union Membership Drive

Are you trying to grow your credit union with a membership drive? Don’t forget the most powerful marketing resource of them all: your current members.

David Deckelmann in Strategic Survey Ideas

Why You Should Make a CES Survey for your Credit Union

A customer effort score (CES) survey could be great for your credit union. Here’s why you should make one—and why you shouldn’t stop there.

Calculate customer effort score

David Deckelmann in Survey Metrics

How to Calculate Your Customer Effort Score

If your credit union intends to use customer effort score surveys, then you’ll want to know how to do the calculation. Read on to learn how.