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David Deckelmann in Credit unions
How Surveys Contribute to Credit Union Member Growth
Credit union member growth can be hard. It takes dedication to build up an institution and brand that attracts your community. You’ve invested in advertising and the other costs that come with member acquisition. So, you feel it when a member ditches you for someone else. Attrition is the enemy of growth.

David Deckelmann in Credit unions
Why is Branding Important in CU and Banking Surveys?
Branding is how you portray your credit union’s personality. You obviously want your logos and advertising to be easily recognizable. But when it comes to your surveys, what are you doing to promote your brand?