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David Deckelmann in Member Insight
How Surveys Increase ROI for Different Member Segments
Any marketer worth their salt knows that different people want different things. And what people want isn’t entirely dictated by their income, either. No, people have different tastes, personalities, and needs as well. So, how can you ensure that your credit union provides its members what they want? And just as importantly, how can you […]
David Deckelmann in Member Insight
12 Survey Best Practices for Financial Institutions
Tis the season, or so we’re told. And although sometimes it’s hard to wrap up the year, we decided not to be Grinches. Rather, we’d like to spread a little good cheer—and great member experiences—to our friends in CU-ville. (Doesn’t exactly rhyme with “Whoville,” but that’s okay.) Maybe we’re watching too many Hallmark movies. Or […]
David Deckelmann in Surveys
What Is a Live Survey? And Why Would I Want One?
A question we’ve found ourselves answering fairly often is this: What is a live survey? Considering that “live survey” is literally a part of our name, we might as well take the time to answer. So, without further ado, let’s take a deeper look at our definition of a live survey. Then, we’ll discuss why […]
David Deckelmann in Credit unions
How LiveSurvey Has Helped Credit Unions
Here at LiveSurvey, we work hard to ensure that credit unions have all the tools they need to succeed. Or maybe not all the tools. Maybe just one tool, actually. But that tool is knowledge. And you can do a whole lot with knowledge. We’d like to introduce two credit unions that have used our […]
David Deckelmann in Survey strategy
Having Trouble Bringing Millennials and Gen Z to Your Credit Union?
No doubt you’ve seen the stats. If you haven’t, then you’ve probably at least heard them. And they don’t paint a promising picture for the future of credit unions: 75+% – the number of Millennials and Gen Z who don’t know what credit unions are 47+ – the average age of credit union account holders […]
David Deckelmann in Credit unions
Increase Your Credit Union’s Profits with… a Survey!?
There are numerous reasons why any credit union should survey their members. Frankly, we could probably list a dozen off the top of our heads, and we’d just be getting warmed up. (Don’t believe us? Check our blog history.) But let’s talk about one reason that nobody can ignore: You can increase your credit union’s […]
David Deckelmann in Survey strategy
What to Avoid when Creating a Member Experience Survey
A good member satisfaction survey can help you take the pulse of your membership and learn what they’re really thinking. Survey feedback provides the insight you need to take your services to the next level. Unless that survey is used improperly, that is. If you don’t survey well… Or if you don’t use the results […]
David Deckelmann in Survey strategy
Three Credit Union Member Satisfaction Surveys You Need to Send
Ahh, the life of a credit union professional. You’re out there doing your darndest every day to keep your members taken care of and happy. (Okay, maybe some days you slack off just a little.) But after you put in all that effort, how do you know that your efforts paid off? How do you […]
David Deckelmann in Survey strategy
What to Do When You Get Low Survey Scores
Here at LiveSurvey, we talk a lot about how to get better survey results. That’s the goal, isn’t it? To one day receive validation for all the hard work you do to keep your members happy? But it’s rare to see overwhelmingly positive feedback. Even among glowing reviews, there’s always one Negative Nancy. So, let’s […]