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David Deckelmann in Credit unions
Developing a Data-Driven Feedback Program at Your Credit Union
Do you believe that member feedback can be a strategic advantage? Do you want to use member feedback to improve your member experience, enrich your data, power your marketing, and grow your credit union? Maps Credit Union accomplished just that. This webinar highlights how Maps Credit Union combined data analytics and member sentiment to improve […]
David Deckelmann in Survey strategy
15 Survey Use Cases for Credit Unions
Credit unions have two options when it comes to the voice of the member: Listen or ignore. If you listen to the voice of the member, you may uncover better strategic options and direction. If you ignore them, you have to trust that you what your members need better than they do. That said, balancing […]
David Deckelmann in Strategic Survey Ideas
Credit Union Survey Strategy Tips: How Often to Survey Your Members
Credit union member surveys allow you unparalleled insight into what your members need, as well as how they feel about your credit union’s performance overall. All the knowledge that credit unions can get from surveying their members empowers them to improve their services. However, as we all know, with great power comes great responsibility. […]
David Deckelmann in Member Insight, Strategic Survey Ideas, Surveys
Changes Credit Unions Have Made After a Member Survey
Credit union member surveys let you now how your members feel about your service and performance. It’s always great to hear when they’re happy. However, sometimes members let you know when something isn’t up to par. When your members are unhappy, that’s when it’s time to make changes. There’s no point in surveying your members […]