LiveSurvey Blog
Browse Categories
David Deckelmann in Article
Stop Trying to Delight Your Members
Most people know the story about the Nordstrom employee who let a customer return a set of snow tires despite the fact that the store never carried them. Or the one about the Zappos employee who spent six hours on the phone with a customer, just to keep him company. These stories are nice, but […]
cuw in How-to Guide
Inbox or Mailbox: Where Should You Survey Your Members?
In this series of posts, we will explore the idea of using member surveys to improve service. Being based in the Credit Union industry, we’ll be looking at the topic from the perspective of Credit Unions who want to create their own survey. In other words, how to use a DIY approach. The last “W” […]
cuw in Article
Are You Still Mailing Your Member Surveys?
When I first started at the Credit Union (last century), member survey time was a big deal every year. Ah, those were exciting times: focus groups, phone calls, mass mailings, all to get the responses needed to understand how our members felt about the products and services they were receiving from us. Times have changed […]