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David Deckelmann in Strategic Survey Ideas, Surveys
The Three Tenets that Should Shape Your Credit Union Member Surveys
Much of member loyalty is driven by their perception of how convenient a credit union’s products and services are. Higher convenience correlates strongly with higher loyalty.
David Deckelmann in Member Insight, Strategic Survey Ideas, Surveys
Changes Credit Unions Have Made After a Member Survey
Credit union member surveys let you now how your members feel about your service and performance. It’s always great to hear when they’re happy. However, sometimes members let you know when something isn’t up to par. When your members are unhappy, that’s when it’s time to make changes. There’s no point in surveying your members […]
David Deckelmann in How-to Guide, Member Insight, Strategic Survey Ideas
Credit Union Member Survey Ideas
Here’s a revolutionary idea: asking people about their experiences in order to improve them in the long run. Credit union member surveys reveal significant, actionable member insight that can take your services to the next level. Financial institutions don’t just deal with money—they also deal in the social currencies of trust and loyalty. People turn […]
David Deckelmann in Member Insight, Strategic Survey Ideas, Surveys
LiveSurvey: What’s with All the Holiday Surveys?
We’ve been sending out surveys to the recipients of our weekly LiveSurvey emails. We’ve been asking questions about Thanksgiving preferences, Halloween costumes, and soon, all manner of winter-holiday-themed goodies. We promise there’s a reason for all this. Actually, there are several reasons. They’re all very good reasons, we’re sure you’ll agree. As a survey company, […]
David Deckelmann in Member Insight, Strategic Survey Ideas, Surveys
How to Use LiveSurvey Templates to Gauge Credit Union Member Satisfaction
Credit unions use member surveys to gain valuable feedback. Some of the member insight they gain can help spur improvements or new services, direct marketing initiatives, or identify problem areas that require further attention. Gauging credit union member satisfaction is invaluable data that you can leverage. But we get it. Surveys aren’t your game. Your […]
David Deckelmann in Member Insight, Strategic Survey Ideas, Surveys
Survey Questions to Avoid for Better Credit Union Member Insight
Credit unions frequently give out surveys to their members to gain valuable credit union member insight. However, not all questions are created equal. If you want to make sure the feedback you’re getting is trustworthy, we’d like to caution against certain types of questions. Honest feedback is the best feedback. It’s the only kind of […]
David Deckelmann in Member Insight, Strategic Survey Ideas, Surveys
Peer Benchmarking: How to Gamify Your Credit Union’s Member Satisfaction
Surveying members is one of the best ways of directly measuring your credit union’s member satisfaction. Your survey results can tell you a lot on their own, but they can tell you even more when you compare your performance to that of your competitors. Credit union peer benchmarking can help your team take their services […]
David Deckelmann in Strategic Survey Ideas, Surveys
How are Credit Unions Using LiveSurvey?
One of the great things about the LiveSurvey platform is that we don’t limit what kinds of questions you can ask. As a result, we see many credit unions using LiveSurvey in creative ways, and to great effect. The Basics At its core, LiveSurvey is just a simple but powerful tool to ask questions and […]