David Deckelmann in Strategic Survey Ideas, Surveys

What is the Benefit of Peer Benchmarking?

Peer benchmarking is the process of evaluating your credit union against its competitors. While comparing two or more businesses, you may learn about how well match up against similar organizations. That’s all well and good, but does comparing oneself to the competition help? In this blog, we’ll look at how to use this information to […]

David Deckelmann in Survey Metrics

Five Employee Mistakes that Destroy Member Loyalty

The benefit of exceeding expectations is relatively small. On the other hand, the cost of failing to meet expectations can be huge. A negative member interaction can have up to four times the impact of a positive one.

credit union survey strategy with LiveSurvey

David Deckelmann in Member Insight, Strategic Survey Ideas, Surveys

Survey Questions to Avoid for Better Credit Union Member Insight

Credit unions frequently give out surveys to their members to gain valuable credit union member insight. However, not all questions are created equal. If you want to make sure the feedback you’re getting is trustworthy, we’d like to caution against certain types of questions. Honest feedback is the best feedback. It’s the only kind of […]