David Deckelmann in Strategic Survey Ideas

Member Survey Question Ideas for Credit Unions

Embarking on the journey of credit union surveys may leave you wondering which questions to ask. While we can’t provide a one-size-fits-all set of questions, we can offer guidance on crafting survey questions tailored to your credit union’s needs. Read on to see what kind of questions you might ask your members… depending on your […]

Upsell cross sell member survey for credit unions from livesurvey

David Deckelmann in Survey strategy, Surveys

How Member Surveys Can Reveal Upsell and Cross-Sell Opportunities

It’s not always easy using the massive amount of data that credit unions create. Fortunately, survey data doesn’t require analytics to be useful.

David Deckelmann in Strategic Survey Ideas, Surveys

What is the Benefit of Peer Benchmarking?

Peer benchmarking is the process of evaluating your credit union against its competitors. While comparing two or more businesses, you may learn about how well match up against similar organizations. That’s all well and good, but does comparing oneself to the competition help? In this blog, we’ll look at how to use this information to […]

Credit union surveying members with live survey

David Deckelmann in Survey strategy

Are You Surveying the Right Members at Your Credit Union?

Not only is it possible to get biased results by surveying the wrong people—it’s also possible to introduce noise that makes results hard to understand.

Qualitative vs quantitative feedback in member experience surveys from livesurvey

David Deckelmann in Survey strategy

Qualitative vs Quantitative Feedback in Member Experience Surveys

Credit union member experience surveys should look for a balance of qualitative vs quantitative feedback. Read on to learn more.

Credit union member sentiment NPS vs fee income from live survey

David Deckelmann in NPS, Survey Metrics

Credit Union Fee Income vs. Member Sentiment

Fee income is the boogeyman of choice in credit unions these days, but how much does it affect member sentiment? See the NPS results here.

Improve credit union member satisfaction with livesurvey at mid oregon

David Deckelmann in Survey strategy

How Mid Oregon Credit Union Increased Member Satisfaction

Mid Oregon Credit Union, a $600m institution serving Central Oregon. Here’s how they increased member satisfaction in their call center.

Improve survey response rate with live survey

David Deckelmann in Survey strategy

The Easiest Way to Increase Your Survey Response Rate

You can essentially double or triple your survey response rates by sending reminder emails.

Credit union survey language from livesurvey

David Deckelmann in Survey strategy

Survey Language: How You Ask the Question Matters

Recently, a credit union reported an NPS score of 85. For reference, the average credit union NPS is in the mid-40s. A good NPS is in the 60s. So sure, 85 is possible, but it warrants further examination.